Author: Tim Arnold

Tim Arnold is a 35-year advertising industry veteran and a frequently published writer who's run his own consultancy agency, Possible20, for many years. His first job was at D’Arcy, St. Louis, where he ran the Budweiser business for 10 years, launching the ground-breaking “This Bud’s for You” campaign. He moved to New York twenty-eight years ago, and has run businesses for J. Walter Thompson (Burger King, Miller), Scali McCabe Sloves (Hertz) and DMB&B (worldwide Board of Directors; Dir, Global Business Development). He was president of McCann Amsteryard and a partner at The Ad Store, where he produced the notorious first Super Bowl commercial for GoDaddy. For three years he told his stories in a regular column for Adweek magazine and now contributes to AdvertisingAge. The St. Louis Post-Dispatch has published Tim's work, and he's a frequent contributor to The FogCity Journal. He also plays a mean blues guitar and has played numerous clubs in New York City as part of the Night Train Blues Band.